June 12, 2012

Ongoing research on customer experience and its correlation with loyalty and revenue suggests a connection between a person’s customer experience […]

By themselves, rewards programs rarely create the full emotional attachment that brings true customer engagement. Allegiance Loyalty & Engagement Expert

A recent TNS Global Panel Study reveals that integrating employee, brand, and customer engagement is strongly connected to high performance.

Organizations that implement non-cash reward and recognition programs have annual revenue increases averaging of 9.6% vs. just 3% for all

Writing recently for Fast Company, author and customer engagement guru Don Peppers noted that loyalty programs have become ubiquitous in